Pricing Analytics is a pricing consulting solution which focuses on the analysis, diagnosis and recommendation of pricing policies, using information from a company's own prices as well as those of competitors.
Using statistical modelling , the elasticities or Price Power can be quantified. In addition, online prices are also monitored based on a system of association and selection of competitive products and dynamic alarms on price changes.
The solution enables a manufacturer's after-sales service to be visible in the pricing policies of resellers and distributors of accessories, allowing pricing policies to be analysed by product category, based on business criteria and competitiveness among distributors.
